Increase growth, productivity, and improve customer experience
Choose the level of service that best suits your goals and needs.
STRATEGY
- KPI definition and market research
- Multichannel strategy
- Marketing roadmap
- Digital strategy
- Product launch or positioning
- Branding and communication strategy
- Investor/member strategy
- PR strategy
- Marketing and Sales alignment
EXECUTION
- Measurement and reporting
- Campaign development
- Campaign refinement/optimization
- Privacy and compliance
- Media planning and buying
- Content strategy
- Reporting dashboard development
- Marketing messaging and creative
TECHNOLOGY
- Marketing technology selection
- Martech stack optimization
- AI and personalization
- Cookieless strategy
- SEO strategy
- Technology adoption strategy
- Technology training
MANAGEMENT
- Vendor evaluation and selection
- Staffing and resource selection
- Project management
- Planning and budgeting
- Solidifying stakeholder relationships
- Mentorship, education, and training
Fractional CMO Engaged Package
About 10 hours per week inside your organization to accomplish the following:
- Translate the CEO & the Board’s vision into marketing campaigns and objectives
- Define the key talent the business needs to reach its goals
- Assist HR in finding, interviewing, and managing qualified talent to implement marketing strategies
- Report weekly to the CEO and Board on all KPIs mutually defined as important
- Continually innovate ways to reach marketing and sales goals despite roadblocks
This service is a good fit for you if:
- Your business’s revenue is at least $1 million annually
- You don’t need a full time hire, but you do need someone to create the strategy and ensure its execution.
Half-Day Consultative Strategy Session
In this half day session, we will dive deep into your marketing strategy and provide clear direction on what
needs to be improved to reach your goals.
- 4-hour Strategy Session for your team using the Functional Marketing® Framework to focus your marketing strategy. Custom, bespoke based on your company’s needs.
- 7 day Preparatory Period via email correspondence.
- Delivery includes immediate marketing punch list, list of blindspots, and marketing campaigns for next
1-6 months
This service is a good fit for you if:
- Your business’s revenue is at least $1 million annually
- You have a strong marketing team in place but you need a fresh and accurate strategy
- You’d like to see how the Functional Marketing® Framework works before hiring a Fractional CMO
Fractional CMO Advisor
After a half day consult or a 90 day sprint at the Engaged level, I can advise your team and keep your
marketing department on track:
- Sprint planning calls led twice month
- Unlimited email correspondence
- Grow long term with the least financial risk
- Access to our marketing campaign standard operating procedures (SOPs)
- 6-month minimum commitment
This service is a good fit for you if:
- From startup to established companies
- You have a strong marketing team in place and you’ve worked with a Fractional CMO to create a strategy
- You need a marketing leader to keep the team on track and adjust priorities as campaigns launch
Custom Fractional Executive Engagement
If you need an executive leader for a specific project or initiative then a customer engagement can be developed.
This service is a good fit for you if:
- From startup to established companies
- You need an experienced leader to drive a critical project or initiative
- You seek expertise or an executive presence for a meeting or discovery session
Download Our Case Study
Learn how digital transformation helped a community bank achieve their growth goals. See how our expertise enabled them discover their true potential!