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The Strategic Misalignment Trap

Strategic alignment sounds perfect on paper. But I’ve encountered numerous scenarios where rigid adherence to strategy caused organizations to miss valuable opportunities. When companies become too…

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The Human Factor Financial Marketing Forgot

In the rush to embrace artificial intelligence, financial institutions might be overlooking their most valuable asset: the human touch. With 25+ years in financial services marketing, I've witnessed firsthand the…

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Episode 5 – Cookieless and Privacy

Video Transcript Rokture Ramblings - Episode 5 - Cookieless and Privacy are Kiling Digital! Hello, everyone, and welcome to Rokture Ramblings, where I discuss digital marketing, marketing technology, and marketing…

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Episode 4 – Digital Does Not Work For Us!

Video Transcript Rokture Ramblings - Episode 4 - Digital Doesn't Work For Us! Hello, everyone, and welcome to Rokture Ramblings, where I discuss topics around digital marketing, marketing technology, and marketing…

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Episode 3 – SEO or Paid Media?

Video Transcript Rokture Ramblings - Episode 3 - SEO or Paid Media? Hello everyone, and welcome to Rokture Ramblings, where I discuss topics around digital marketing, marketing technology, and marketing…

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Episode 2 – WordPress as CMS

Video Transcript Rokture Ramblings - Episode 2 - Wordpress as a CMS Hello everyone, and welcome to Rokture Ramblings, where I discuss topics around digital marketing, marketing technology, and also marketing…

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Episode 1 – Artificial Intelligence (AI)

Video Transcript Rokture Ramblings - Episode 1 - Artificial Intelligence (AI) in Financial Services Hello everyone, and welcome to Rokture Ramblings, where we discuss topics around digital marketing, marketing technology, and…

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