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Rokture Ramblings - Episode 10 - Marketing Not the Golden Ticket
Hello everyone, and welcome to Rokture Ramblings, where I discuss topics around digital marketing, marketing automation, and…
Video Transcript
Rokture Ramblings - Episode 9 - Technology Not Really Needed
Hello everyone, and welcome to Rokture Ramblings, where I discuss topics around digital marketing, marketing technology, and marketing…
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Rokture Ramblings - Episode 8 - Trust the Cloud
Hello everyone and welcome to Rokture Ramblings where I discuss topics around digital marketing, marketing technology, and marketing operations…
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Rokture Ramblings - Episode 7 - Control Groups and Testing
Hello everyone, and welcome to Rokture Ramblings, where I discuss topics around digital marketing, marketing technology, and marketing…
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Rokture Ramblings - Episode 6 - What Can Personalization Do For You?
Hello everyone, and welcome to Rockshore Ramblings, where I discuss topics around digital
marketing, marketing technology, and marketing…
When economic uncertainty looms, most businesses reach for the marketing budget scissors. We’ve seen this pattern repeatedly, and it’s one of the costliest mistakes small businesses make. The…
Technology has transformed how businesses gather customer feedback. For smaller institutions, this shift levels the playing field in ways we’ve never seen before. In my 25+ years in marketing, I’ve…
When I learned that 70% of Gen Z is influenced by financial trends they discover online compared to only 27% of Gen X, I wasn’t surprised. The newer generation has…
I’ve watched the Capital One-Discover merger with growing concern. Two major financial players consolidating means fewer choices for consumers and small businesses alike. This $35 billion deal…
The website click is dying. For decades, marketing success meant ranking high on Google, getting clicks, and controlling what happens next. That world is vanishing before our eyes. I’ve watched…
TD Bank’s recent announcement to close 38 branches across 10 states reveals something most banking executives won’t admit publicly: maintaining physical branches has become an inefficient use of…
A lot of businesses have a wealth of information sitting unused. Unfortunately, it’s often in formats that aren’t digestible from their prospect or client perspective. With today’s short attention…