Digital Growth Perspectives
Explore insights on digital growth, revenue strategy, customer experience, marketing, AI, and digital transformation for banks, credit unions, RIAs, trust companies, and specialty financial services organizations.

Your C-Suite Is Strangling Your Business
Many smaller financial services institutions are committing slow financial suicide. They’re building top-heavy executive structures that strangle decision-making and drain resources.I’ve watched this…

Banks Are Making Newspapers’ Fatal Digital Mistake
USA Today lost 303,000 readers and 62% of its circulation between March 2020 and March 2021. The newspaper that once seemed untouchable became the worst performer among America’s top 25…

Your Marketing Platform Owns You Now
I’ve watched smaller financial institutions make the same costly mistake for over 25 years. They buy “all-in-one” marketing platforms thinking they’re solving

How Small Banks Win Big in Diverse Communities
Small financial institutions can now compete with giants in diverse markets. The rules have changed. What once required massive budgets and specialized agencies is now accessible to even the smallest…

The 90-Day Digital Transformation That Actually Delivers Revenue
Digital transformation projects fail at an alarming rate. The numbers tell a sobering story. Only 18% of executives believe their organization is strong and flexible enough to adapt to digital…

AI-Powered Marketing: Stop Leaving Money on the Table
AI is changing how customers find information online. Instead of searching through websites, they now get immediate answers directly from AI engines. This fundamental shift means businesses must…
Rokture Ramblings

Episode 15 – Branches and Digital
Video Transcript Rokture Ramblings – Episode 15 – Digital or Branches? Hello everyone, and welcome to Rokture Ramblings, where I discuss topics

Episode 14 – Email campaigns
Video Transcript Rokture Ramblings – Episode 14 – Email Marketing Hello, everyone, and welcome to Rokture Ramblings, where I discuss topics around

Episode 13 – Is Financial Education Worth It
Video Transcript Rokture Ramblings – Episode 13 – Is Financial Education Worth It? Hello everyone and welcome to Rokture Ramblings, where I

Episode 12 – Differentiation
Video Transcript Rokture Ramblings – Episode 12 – Differentiation Hello everyone, and welcome to Rokture Ramblings, where I discuss topics around digital

Episode 11 – Help is on the Way
Video Transcript Rokture Ramblings – Episode 11 – Help is on the Way Hello everyone and welcome to Rokture Ramblings, where I

Episode 10 – Marketing is NOT the Golden Ticket
Video Transcript Rokture Ramblings – Episode 10 – Marketing Not the Golden Ticket Hello everyone, and welcome to Rokture Ramblings, where I